Events

Thursday, September 12, 2024 at 6:00 PM – 8:00 PM

Location: The Bridge Public House

1 Donald St, Ottawa, ON K1K 4E6 (Map)

Registration Link: https://bit.ly/3Mfe7Pn

Ticket Prices:

Members: $10
Non-Members: $15
Student: $5

 Event Description:

For our season-opening event, the CPRS Ottawa-Gatineau Board of Directors is thrilled to have industry-leading communications and marketing specialists discuss the shift in popularity and ongoing challenges in women’s sports. In this panel discussion, Elizabeth Binette, Vice President of the CPRS Ottawa-Gatineau chapter, will host a discussion on this increasingly hot subject.

 This interactive event will bring experts from Ottawa to share their insights on the public relations, communications, and marketing involved in making sports fair and equitable.

 Panellists will discuss:

• The media representation and portrayal of females in sports and how communications teams respond;
• How sponsorship and funding affect the marketing of women’s sports, including audience retention and engagement between game days;
• The effects of communications on equity and advocacy in women’s sports and;
• Female athletes as brands.

Event highlights:

• Subject matter expert panellists: Hear from distinguished women who have excelled in the sports industry and have compelling stories to share.
• Interactive session: Participate in the discussions that will challenge your perspectives and broaden your understanding of the PR landscape in women’s sports.
• Inspiring stories: Be inspired by the personal and professional journeys of women who are in charge of transforming the world of sports.

Why the discussion of Women in Sports matters:

Women in sports enhance the industry’s diversity and inclusivity and bring unique perspectives that drive innovation and growth. Their presence encourages other female athletes to dream big, fosters a more equitable environment, and showcases the importance of resilience, leadership, and teamwork.

 Panelists: 

Taylor Matthews, Marketing Specialist, Sport Information Resource Centre

LinkedIn Profile: https://www.linkedin.com/in/taylormatthews15/

Jackie Skender, Director of Communications, Volleyball Canada

Linkedin Profile: https://www.linkedin.com/in/jackie-skender-10a614149/

Lisa Burke-Wallace, Assistant Director of Communications at Universities Canada
Linkedin Profile: https://www.linkedin.com/in/lisaburkewallace29/

 Marika Guerin, Vice-President, Ottawa BlackJacks
Linkedin Profile: https://www.linkedin.com/in/marikaguerin/

Metropolitain Brasserie, 700 Sussex Drive at Rideau Street

This is a FREE event, and all Ottawa-Gatineau area PR and communication pros and PR students are welcome to join us.

Lots of networking, holiday cheer and support for the Ottawa Food Bank will be on the menu.

We will be accepting donations of non-perishable food items for the Ottawa Food Bank, and the Ottawa Food Bank communications team will be on hand to talk about the role communications plays in one of Ottawa’s best-known non-profits.

Enjoy great food and one free drink (beer, wine or soft drink) courtesy of CPRS Ottawa-Gatineau.

Register to attend here:
https://www.eventbrite.ca/e/cprs-ottawa-gatineau-2023-holiday-party-tickets-765389629987?aff=oddtdtcreator

1. Shape the future of your professional association;
2. Reconnect face-to-face with friends and fellow PR professionals after 3 years of virtual events;
3. Learn about AI’s impact on PR from Google Canada’s Colin McKay; and
4. Enjoy refreshments from Dominion City Brewing and Almanac Urban Mill & Bakery.

All chapter members are invited to attend between 5:00 and 7:00 pm. We will meet at the downtown offices of Summa Strategies (66 Slater Street, Suite 2000).

Reserve a spot via email: info@cprsottawa.ca and simply indicate your name, name of employer, and membership status.

1. Influencez l’avenir de votre association professionnel;
2. Rencontrez face-à-face vos amis et autres professionnels en relations publiques après 3 ans de rencontres virtuelles;
3. Apprenez davantage les liens importants entre les relations publiques et l’intelligence artificielle de Colin McKay, à Google Canada; et
4. Dégustez les bières de Dominion City Brewing et les produits de Almanac Urban Mill & Bakery.

Tous les membres du chapitre sont priés de participer à cet assemblé général annuel, de 17h00 à 19h00, dans les bureaux de Summa Strategies au 66 rue Slater, salle 2000.

Pour réserver votre place, envoyez un courriel à info@cprsottawa.ca et indiquez votre nom, le nom de votre employeur ainsi que votre statut en tant que membre.